Who We Are
This website is operated by Bamboo DOO Kraljevo, a company registered in Serbia under registration number 22016806, VAT number 114391815, with registered address at Trg Kralja Petra Prvog Oslobodioca 33, 36000 Kraljevo, Serbia. We operate under the brand name eHigher.
Website: https://e-higher.com/ Contact email: hello@e-higher.com
What This Policy Covers
This Privacy Policy explains how we collect, use, and protect personal data when you visit our website at https://e-higher.com/. It applies to all visitors regardless of location, including visitors from the European Union and European Economic Area.
Legal Basis (GDPR)
We process personal data in accordance with the General Data Protection Regulation (GDPR). Our legal bases for processing are:
• Legitimate interests: for website analytics and advertising performance measurement
• Consent: for cookies and tracking technologies, where required by law
• Legitimate interests: for responding to live chat inquiries initiated by the visitor
What Data We Collect
4.1 Data Collected Automatically
When you visit our website, certain technical data is collected automatically through cookies and tracking technologies, including:
• IP address (anonymized)
• Browser type and version
• Operating system
• Pages visited and time spent on each page
• Referring website or URL
• Device type
• Timestamp of visit
4.2 Data You Provide
If you contact us through a form or by email, we may collect:
• Your name
• Your email address
• Any information you voluntarily include in your message
4.3 Data Collected via Live Chat
Our website includes a live chat widget that allows you to send messages to our team in real time. If you use the live chat, we collect:
• The messages you send
• The URL of the page you were visiting when you started the chat
This data is transmitted to our own server and forwarded to our internal team communication tool for the purpose of responding to your inquiry. Messages are not stored permanently. No account is created and no tracking profile is built from live chat interactions.
Cookies and Tracking Technologies
5.1 LinkedIn Insight Tag
Our website uses the LinkedIn Insight Tag, a tracking technology provided by LinkedIn Ireland Unlimited Company. This tag allows us to:
• Measure the performance of our LinkedIn advertising campaigns
• Build retargeting audiences based on website visits
• Gain aggregate insights about visitors who are LinkedIn members
The LinkedIn Insight Tag may set cookies in your browser and collect data such as your IP address, device characteristics, and pages visited. This data is sent to and stored by LinkedIn. LinkedIn acts as a data processor on our behalf.
For more information on how LinkedIn handles your data, please visit LinkedIn’s Privacy Policy: https://www.linkedin.com/legal/privacy-policy
To opt out of LinkedIn tracking, visit: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out
5.2 Cookie Consent
When you first visit our website, you will be shown a cookie consent banner. You may accept or decline non-essential cookies. Essential cookies required for the website to function cannot be declined.
How We Use Your Data
We use the data we collect for the following purposes:
• To operate and improve our website
• To measure and optimize our LinkedIn advertising campaigns
• To respond to inquiries you send us via email, contact form, or live chat
• To comply with legal obligations
Data Sharing
We do not sell your personal data. We may share data with the following categories of third parties:
• LinkedIn Ireland Unlimited Company: for advertising and analytics purposes via the LinkedIn Insight Tag
• Hosting providers: for website operation (Hostinger)
• Internal communication tools: live chat messages are forwarded to our team via Slack for the purpose of responding to your inquiry. Messages are not stored by Slack beyond our internal retention practices.
• Legal authorities: where required by applicable law
Data Retention
We retain personal data only for as long as necessary for the purposes described in this policy, or as required by law. Data collected through the LinkedIn Insight Tag is retained according to LinkedIn’s own retention policies. Live chat messages are held in server memory only for the duration of the active session and are not retained after the session ends.
Your Rights Under GDPR
If you are located in the European Union or European Economic Area, you have the following rights regarding your personal data:
• Right of access: you may request a copy of the data we hold about you
• Right to rectification: you may request correction of inaccurate data
• Right to erasure: you may request deletion of your data
• Right to restrict processing: you may request that we limit how we use your data
• Right to data portability: you may request your data in a machine-readable format
• Right to object: you may object to processing based on legitimate interests
• Right to withdraw consent: where processing is based on consent, you may withdraw it at any time
To exercise any of these rights, please contact us at hello@e-higher.com. We will respond within 30 days.
Data Security
We take reasonable technical and organizational measures to protect your personal data against unauthorized access, loss, or misuse. However, no internet transmission is completely secure and we cannot guarantee absolute security.
International Data Transfers
Some of our third-party providers, including LinkedIn, may process data outside of Serbia and the European Economic Area. Where this occurs, appropriate safeguards are in place in accordance with applicable data protection law.
Changes to This Policy
We may update this Privacy Policy from time to time. The date at the top of this page indicates when it was last revised. We encourage you to review this page periodically.
Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact us:
Bamboo DOO Kraljevo (trading as eHigher) Trg Kralja Petra Prvog Oslobodioca 33 36000 Kraljevo, Serbia Email: hello@e-higher.com Website: https://e-higher.com/